WE TURN PASSION INTO IMPACTFUL BRANDS.
We are here to help passionate, purpose-driven founders build a strong brand foundation—so you can scale with confidence and make a lasting impact. Whether you're a wellness brand, a beauty startup, or a cultural creator, we’re here to help you make an impact that’s bold, meaningful, and true to who you are.
Our Services
Our services are designed to help passionate founders build strong brand foundations, equipping them with the strategy, tools, and support needed to scale their vision and bring their mission to life. Click below to explore how we can support your vision.
BRAND FOUNDATIONS
Clarity in positioning & messaging
A brand that attracts the right customers
Identity that grows with the company
Sustainable marketing for lasting impact
FOUNDER SUPPORT
A clear, compelling founder story
Support in navigating growth
The tools to scale & build a strong foundation
Ongoing support & strategy check-ins
The Team
Shreya Madala
Co-founder & Co-CEO
My journey into consulting began in health tech, where I saw firsthand how strategy and design can transform ideas into meaningful connections. Fueled by a passion for empowering others, I merged my expertise with my mission to help founders build authentic, future-focused brands. Now, I’m dedicated to providing passionate founders with the strategy, resources, and support they need to bring their visions to life.
Amanda Pandey
Co-founder & Co-CEO
My journey has taken me across early-stage start-ups, scaling companies, and small businesses—including my own—giving me a deep understanding of what it takes to build something from the ground up. I've worked across industries like tech, wellness, education, and healthcare, experiencing first-hand the challenges that come with scaling, brand positioning, and leadership. Through this work, I've seen how access to the right strategy and support can transform not just a business, but the confidence of the people behind it. Now I'm dedicated to helping mission-driven founders step into their leadership, refine their vision, and build brands that reflect their passion and purpose.
